Keys to Greening Your Small Business

The small business sector is often touted as the backbone of our nation’s economic ingenuity. From off-the-trail mom and pop stores to much larger organizations, small businesses come in all shapes and sizes. While there is never a lack of information and advice available to business owners, the right advice is often in short supply. Oftentimes workplace planning involves managing the loftier goals of the organization. Businesses frequently fail to seek out simple, innovative practices that have the potential to greatly impact the direction of the company. In today’s diverse market, a smart business is a green business.

For businesses to succeed, environmental awareness is a must. Not only are earth-friendly practices more sustainable, customers fully expect businesses to have incorporated a “green” conscious into products produced. The best part – you don’t have to break the bank if you want to join the green revolution. All it takes is a commitment to more thoughtful consumption habits and maybe a couple new CFL bulbs around the office to spruce things up.

The most basic way to begin greening your small business is to watch your power. While modern appliances consume much less energy than their predecessors, they’re still huge energy-eaters. Try Belkin’s Smart AV/Surge Protector out for size. The power strip automatically turns off power to your appliances when they are not in use, drastically reducing office energy consumption.

While most offices have made the switch to email based communication channels, there’s a strong likelihood that you will come in contact with potential clients or partners that require documents be faxed. Instead of heading over to the clunky fax machine, take advantage of online eFax services. eFax services allow for paperless scanning and clearer digital imaging. By ditching the fax machine, you’ll never have to worry about wasteful paper printing and ink/toner replacements.

If your small business does require extensive print media, why not go with a local business that shares your green initiative. Here at Parisleaf, our base stock is 55% post-consumer recycled material. In addition, we only use soy and vegetable-based inks. With our printing plants using only 100% wind-power, Parisleaf is easy choice for anyone looking to produce eco-friendly printed materials.

Greening your office also involves a green transformation amongst your employees. Offer your employees the option to telecommute. In addition to reducing the amount of cars on the road, the American Telecommuting Association reports that employee productivity rises 10 to 15 percent when working from home. Letting your employees bring the office into their homes is a worthy step towards your green evolution.

Ultimately, going green is about actively embracing decisions that work to conserve the resources of the communities your business serves. Leave the stereotypes and the company Hummer behind, and embrace the newer, greener you. Your small business and Mother Nature will be better for it.

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